Generation of Iconic
Consumer Brands

Over the past 20 years we have refined the art of investing in consumer companies and growing them internationally. That is all we do.

We have collectively invested in over 50 consumer businesses and supported these companies in building global brand equity, growing their sales across Europe, the US and Asia, rolling-out retail networks across Europe and implementing digitalisation strategies.

Our diverse international team brings together professionals from 6 different nationalities, each contributing unique perspectives and deep local market knowledge.

This global expertise enables us to support our portfolio companies in their international expansion and helps them navigate different cultural and market contexts with confidence.

Informal, no-nonsense, hard-working and fair. We at Vendis Capital are determined to be valuable, stable and professional partners for the management team and for our co-shareholders.

Our collaborative partnerships are based on open communication and mutual respect. We are purpose-driven and focused on the areas that have real potential.

We mainly participate as an active board member and leave the day-to-day management to the Company. We support and challenge management on strategic projects, providing intel and analysis.

We invest the money of both other people and ourselves and we work hard to make every investment a success. Several consumer entrepreneurs that we have backed have renewed their trust in us as co-investors.

We are a scale-up ourselves. We understand the challenges of growing brands internationally. We invest patiently because we know that success does not happen overnight but through years of hard work.

Sustainability and social responsibility are an integral part of our DNA. We have incorporated it in our investment processes and our own operations.

We strive for our partner companies to have a positive impact on the consumers, employees and the environment. We regularly measure the progress on these initiatives to ensure long-term value for all stakeholders well beyond our investment.